I was fortunate to have a truly amiable conversation with a CEO of a major retailer in Europe a few weeks ago. I was worried about the appointment because the first time we’d tried to meet – after numerous scheduling attempts – I’d had to take the call on my iPhone and, lo and behold, only 90 seconds into […]
By Lisa Petrilli The picture you see is one I took personally on the Antietam Battlefield. The Battle of Antietam was fought on September 17, 1862 near Sharpsburg, Maryland and, according to Wikipedia, it was the first major battle of the Civil War to take place on Northern soil and was the bloodiest single-day battle in […]
Or do they? To fuel debate for the October 19th edition of #LeadershipChat Steve Woodruff and I have chosen the article entitled, “Girls Rule” by Michael K. Ozanian at Forbes.com. The gist of the article comes in the very first paragraph: “Which companies perform better for investors–those led by women or those by men? In our […]
By Lisa Petrilli In my post entitled, “How Vision Drives $Millions: A Real-World Example,” I wrote about my experience as a brand new Marketing Manager at Baxter addressing a major PR attack by Greenpeace. To cut to the chase, my team responded in a much smarter, much more visionary way than Nestle did recently, and as a result we […]
by Lisa Petrilli This post is serving as the platform from which Steve Woodruff and I will launch #LeadershipChat on Tuesday evening, October 12th at 8:00 pm Eastern Time. As co-conspirators on this epic (we hope!) adventure we talked about how we wanted to launch this chat – the topic of which is vitally important to both […]
by Lisa Petrilli Today is the Harvest Moon, generally defined as the full moon closest to the time of the Autumnal Equinox. This year is actually quite special – the full moon occurs very early today, the very day of the Autumnal Equinox. Evidently this moon was named as such because before our ancestors had […]