By Lisa Petrilli Assuming that your blog is a genuine reflection of who you are personally and professionally, it can be a valuable tool when seeking a new position or the opportunity to work with a new client. Last fall an opportunity to work with a potential client on a long term basis in a particular role […]
By Lisa Petrilli The word networking, for many people, conjures up images of uncomfortable resume swaps, nametags, bad coffee and socially overpowering individuals attempting to schmooze their way into a sale. Having worked for the last four years with two clients who are major networking powerhouses, including CEO Connection, I can say definitively that those who “get” […]
I’m a raving fan of the Brains on Fire movement. I had the honor to be invited to join them in July for their annual FIRE Sessions – a day when they bring in marketing experts who are at the leading edge of the marketing discipline to share their insights and passion with Brains on Fire’s own community, […]
I missed #blogchat on Sunday night, which I try not to do too often because I always unearth at least a few golden nuggets of wisdom, if not a dozen. The topic on Sunday was blogger outreach programs. In reading the transcript I came across a tweet by Ian Greenleigh mentioning that many bloggers and PR pro’s have […]