by Lisa Petrilli… Because he’s brilliant and he’s right. Let me back up a step. Last week Joe wrote a post entitled, “Be a Marketing Specialist, Not a Generalist” for the Marketing Executives Networking Group’s MENG Blend Blog, for which I am the Executive Editor. I loved the post and wanted to share with you […]
by Lisa Petrilli… I experienced a setback in my life last week. The nature of the setback is, in and of itself, irrelevant. What was important and revealing to me was my knee-jerk reaction, the kind of reaction which did not serve me and, quite honestly, I had thought I was past… 1. I racked my […]
Last Thursday one of my readers, Heather Hindle, shared with you “The Best Corporate Visioning Story – Ever,” a story about how she participated in an experience named Odyssey 2000 – which she had originally shared with me briefly in a comment on my “How to Screw Your Business in One Easy Step” post. On Monday in “Leadership 101: Values […]
As you all know by now, I believe strongly in the importance and power of a corporate vision. I believe that without it an organization will run in circles and that companies without a vision are, in essence, devoid of leadership. Well, a few weeks ago Heather Hindle left a comment on my “How to […]
I am one of those people who believe that things happen for a reason. I also believe… I have met certain people along my journey for specific reasons, and not a moment too soon The greatest challenges I have faced revealed my own power and were thus blessings in dark disguise Books given as gifts contain relevant messages […]
The combination of a comment by Robert Rose on my most recent post over at the Content Marketing Institute where I am a contributing blogger, and a short 90-second video interview done by Tom Martin, reminded me of an important graph I used quite a bit in my executive leadership training days which I believe is important for leaders […]
It was a hot, August morning that I found myself traipsing across the beautiful campus lined with old, ivy-encrusted buildings as an incoming freshman at Indiana University. I had been admitted as an Honors College student and was thus required to meet with a designated advisor, and I had no idea what to expect from this meeting. My […]
No, it’s not very goddess-like to use such language but turbulent times deserve forceful measures. With small businesses under the gun to stay afloat and corporations flailing about trying to understand new media whilst restraining marketing budgets, innovation and bold ideas, there is one nugget of wisdom that separates the winners from the losers. Align your STRATEGIES […]
Are you embarrassed by your success? Chances are you’re not. Successful people are, generally speaking, open to and aware of opportunities and they approach their visions and dreams with intent. And yet we often hide from our success in important ways that dim our ability to inspire and energize others and thus impact the world. What do I mean […]
Yes, today is my birthday. I feel eternally grateful that I am celebrating it in gloriously healthy fashion thanks to the selfless gift that Rosaleene (Rose) Cook gave me on March 27, 2007 – that’s the day she donated her kidney to me. On my birthday the previous July 1st I vividly remember blowing out the candles on my birthday […]